The problem
Every year, Europe throws away over 88 million tons of food. When food rots in landfills, it produces methane, a greenhouse gas even worse than carbon dioxide for the environment. At the same time, many restaurants, supermarkets, and bakeries end up with perfectly good food they can’t sell, wasting resources and adding to the problem.
Goals
Too Good To Go aims to fight food waste while promoting smarter, sustainable habits. It works by connecting people with businesses offering leftover food at lower prices.
The main goals are:
- Cutting down on food waste and reducing its environmental impact.
- Encouraging sustainable buying habits.
- Teaching people, especially young ones, how small actions can make a big difference.
Approach
Too Good To Go uses a simple mobile app to connect users with nearby cafes, restaurants, bakeries, and grocery stores that have unsold food. Through the app, people can buy this food at discounted prices instead of letting it go to waste. This creates a win-win: businesses cut down on waste while making some money back and users save money while helping the environment.
The app’s tech-savvy design makes it a favorite among young people who care about climate change and enjoy finding great deals. It turns everyday shopping into a way to fight food waste and protect the planet.
Features
- App Platform: Easy-to-use app that connects users with local businesses offering surplus food.
- Discounted Pricing: Users can purchase unsold food at reduced prices, benefiting both their wallets and the planet.
- Educational Campaigns: The app educates users about the environmental impact of food waste and encourages more sustainable consumer behavior.
- Partnerships: Too Good To Go works with local governments, non-profits, and businesses to expand its reach and impact.
Lessons learned
Too Good To Go proves that young people can lead the way in solving big problems. By combining technology, sustainability, and saving money, it’s showing how small, everyday actions can create a massive impact on the planet and our wallets.
Find out more: https://www.toogoodtogo.com/
What you can do
Search for last-minute deals from cafes and restaurants in your local area. Shop smart and learn how to store leftovers properly.